About INNsights

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Based in Western North Carolina, INNsights specializes in promoting  small businesses with  marketing solutions that help our clients stand out from the rest. We service a wide local area including Sylva, Dillsboro, Bryson City, Cherokee, Robbinsville, Waynesville, Franklin, Asheville, Highlands, Cashiers, Canton, Glenville, Maggie Valley, Hayesville, Murphy, and Andrews, North Carolina, as well as regions in the Georgia and Tennessee mountains. Learn more about our services.

About Mary Anne Baker

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INNsights Internet Marketing is owned and operated by Mary Anne Baker. She has over 30 years experience in the fields of marketing, hospitality, destination marketing, tourism, real estate, and development.  Mary Anne makes it a point to get to know her customers and their business goals and that is what sets her apart from the rest. Her customers are like family and she treats each client account with a personal touch and as though it were her own business.

Since 1984, Mary Anne has been actively working in the fields of hospitality, tourism, and real estate. She served as the Vice President of SunStream Hotels and Resorts in Southwest Florida for over 25 years, and also served as a Board Member on the Fort Myers Beach Chamber of Commerce for 8 years. With the growth of social media and the desire to relocate to her home in Sylva, NC, she launched INNsights in 2010 and started building complete Internet marketing plans for her small business clients. Word of mouth from her existing clients has caused her company to grow rapidly.

Mary Anne utilizes her knowledge of marketing principles and practices, consumer needs and insights, and helps small businesses explore new and cost-effective Internet and social media plans to grow their business. ​ "I have a passion for helping small businesses and tourism organizations explore and utilize methods to promote and grow their business on the Internet," says Mary Anne. "These tools help them to compete with larger businesses and destinations and improve their business results."

In her "spare" time, Mary Anne enjoys landscape photography in the Blue Ridge and Great Smoky Mountains.  Visit Mountain Photo Gallery for more information.
  • We bring actual experience – not just observations and theories – to the table;
  • We provide solutions, not formulas;
  • We don't promise that social media will provide a quick fix for your bottom line, but that it WILL bring new sources of business, allow you to communicate in "real time" with your clients, and improve your visibility on the Internet. We help you to focus on that which is truly important -- customers, leads and sales.